Monday, September 25, 2017

Factors To Consider When Building A Farm Stand Princeton New Jersey

By Carol Kelly


Every time one wants to buy fresh produce, the market or the local home store is the first place that comes to mind. However, people who live in the rural areas do not always have to make the trip to the market. Some agrarians prefer to set up a Farm Stand Princeton New Jersey due to the massive competition they encounter in the actual market.

These are individually owned structures, and they are usually located near the farm from where the produce comes from. Some people erect them as they wait for their opportunity to get space at the market, while some small scale planters construct permanent ones. Also, as opposed to the actual markets where you can find produce from yesterday, farm stands assure buyers of fresh produce on a daily basis.

Some factors are necessary for such a project to succeed. The most important factor is the location. The best place to erect them is along a road that is frequently used. If possible, set it up on the road that leads to the main market. Also, ensure there are enough signs to market your spot. The sight of fresh produce is sure to lure everyone and make them have second thoughts about reaching the market.

How the produce is exhibited also plays a part in inviting potential clients. Instead of piling up everything together, you can have separate crates for every different product. Also, instead of being the one to choose items for customers, give them the freedom to pick anything they want, and only handle them when doing the math.

In the early days of the new project, you might struggle a bit when it comes to getting customers. As a marketing strategy, you might want to sell the commodities at lower prices than at the market. Besides saving significant amounts on every purchase, the customers will not have to tire as they walk to and from the further away market. With such an advantage, you can be sure that they will spread word about you, and your small business soon booms.

Even though people still buy quality products at the market place, they never get the chance to know where the products originated. With the stands, buyers know exactly where the food came from, as they can also probably see some more on the fields waiting for reaping. Also, the atmosphere is more relaxed than at the market, giving the seller and buyer a relaxed background to transact.

Even though many people set up these structures as a secondary source of income, they still have to ensure they adhere to certain laws. Any business dealing in consumer products is subjected to a mandatory health check. Even after that, documents like business licenses must also be sought. Presence of these certifications also assures customers that they are getting safe products.

When starting out, individuals might have a rough time even making the first client. However, with proper management and marketing, the business is sure to grow significantly. Also, as time progresses, it is wise to bring in newer products into the inventory, which will also see the customer base see significant growth.




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