Wednesday, October 15, 2014

Get More Accomplished With Your Article Marketing

By Cruz Seidler


One of the biggest questions that is asked about article marketing is just how articles can be used to generate traffic to a website and help promote a business. The thing is, using articles is a double-sided tool, in which you are getting a message out, building a reputation, communicating more, and even directing traffic through today's web-based techniques. Learn more, however, before you dive in, as tips like the ones provided in this article could work wonders for your results.

Avoid publishing one article under multiple URLs on your site. This can diminish your site's value quickly because Google often looks at the quality and number of links when deciding where a page will be ranked. Referencing a piece with several tags is fine as long as they all end up pointing to the same URL.

Do not engage in flooding indexes with numerous copies of an article. You can use many indexes as part of your article marketing campaign. Mix up the sets of articles that you use across indexes to prevent any one article getting too heavily exposed. Search engines are aware that people do this, and will not count all the links associated with these articles when they do the rankings, so you will only be hurting yourself.

Publish articles in as many of the free top 10 article directories as possible. Make sure your articles are unique and well written. Familiarize yourself with the submission requirements of each directory, as well as its terms and conditions. Some directories have minimum word counts, and one, Buzzle, will not accept an article that has been published anywhere else on the web prior to their publication of it.

Make sure to put a call to action in every article. At the conclusion of your articles, make it clear to your readers what they should do. Make it easy and obvious for them. Your readers will be more likely to act if it is clear how to do so.

One effective method of attracting the attention of a reader is to begin the article by telling a joke. Calibrate your humor with a friend or other family member, since some jokes fall flat in writing. If you can discover which ones are good, your article will prosper.

Make sure to select a good niche that you either have experience with or know a lot about. Readers will see through you if you are uneducated with the topic at hand. Write quality content if you want to impress your readers, which will help you to market in an efficient manner.

You'll need strong keywords in each article you write to help you gain readers. You should be very careful to use keywords in your titles and headlines, as well as your meta descriptions. Add bold lettering to any keywords you have included in your context. You can right click, and choose 'View Source' to look at keywords that your competitors are focusing on. You can view any other website's source code by clicking on it with your right mouse button. When you do this, you'll see an option for viewing the source code in the pop-up menu.

Now that you have some ideas on how to get your articles marketed properly, it is time to make it work. Good advice is only as good as the use you put it to. Make smart decisions and market your article, based off solid help that is intended to drive your success. You won't know until you try.




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